Hello, I’m Sarah.

I'm a creative sense maker with 15+ years of experience in management consulting leading business transformations and growth for big brands like Nike and Columbia Sportswear Company— through strategy, operations, brand, communications, change management, and storytelling.

Areas of Expertise

Designing stories that take leaders on a journey from where we are today to where we need to be to realize business value—such as new goals, offerings, operating models, team structures, mindsets, cultures, processes, and technologies
- Big, bold vision definition and workshops
- Design thinking workshops
- OKRs and KPIs
- Strategic planning and roadmaps
- Operating models
- Digital, service, or product strategies
- Experience designs and journey mapping
- Business case development or cost-benefit analysis
- Executive presentations and stories
- Innovation lab and COE launches
- Templates and tools
Shaping a story of efficiency, optimization, and modernization at scale through process excellence, operating models, centers of excellence, program direction, and business transformation
- Operating models
- Process assessment and optimization
- Service and experience designs and journey mapping
- Business case development or cost-benefit analysis
- Business plans
- Innovation lab, PMO, and COE definition
- Data and analytics capability and culture assessment
- Templates and tools for business case development, program reporting, etc.Item description
Telling a brand story through the articulation of an identity, architecture, positioning, aesthetic, and messaging across digital and physical experiences to boost customer acquisition, engagement, care, and retention
- Brand identity and architecture
- Brand storytelling
- Brand guides and guidelines
- Market research, surveys, and analysis
- Human-centered design and design thinking workshops
- Customer journey mapping
- Creative direction for photography and videography
- Content creation
Developing stories to promote awareness, understanding, and adoption of new ideas, mindsets, programs, initiatives, changes, or transformations
- Executive presentations and templates
- Communications guides and guidelines
- Company and employee research, surveys, and analysis
- Human-centered design and design thinking workshops
- Crating stories for key personas and audience
- Content creation
Telling strategic stories that bolster change adoption of new technologies, processes, ways of working, behaviors, and mindsets to empower high-performing teams to achieve business goals
- Change strategies
- Culture stories
- Engagement plans
- Change communications content
- Executive presentations and stories
- Executive change coaching
- Capability and competency mapping
- Role descriptions
- Teaming activations and workshops
- Skill building
- Templates and tools
Leveraging storytelling as a core consulting skill to define problems, identify solutions, influence outcomes, and drive results to enable effective paths forward with leaders and teams
- Problem definition
- Workshop facilitation
- Storytelling training
- Executive presentations
- Leadership and influence coaching
- Sales enablement
- Proposal presentation design
- Negotiations
- Personal branding and digital presence
- Resume writing and design
Growing services by building client relationships, leading regional and acount strategies, developing proposals, and managing consultant deliver
- Regional and account strategies
- Client engagement and events
- Writing and pitching proposals
- Crafting and reviewing services contracts
- Onboarding clients across multiple geographies
- Leading large-scale teams in delivery
- Positioning thought leadership